Increase Admissions in School With 5 Best Strategies

Schools and other academic institutions have opened their doors for regular classes. Children are excited to head out in their school uniform and a backpack on their shoulders. While children are excited about going to school, academic institutions are gearing up to get more admissions this year. It's about time to get new students onboard!

At the beginning of the pandemic, school officials couldn't even imagine how much loss they would incur in the coming months. Students, teachers, and every other official in the school were in quarantine.

Little did the schools know that students would drop their seats at the school and look at other institutions that provide an advanced way to learn.

Academic institutions have incurred major losses over the last two years. Finally, schools are opening their doors and the admission teams need to pull up their socks and bring new students.

Have you ever wondered about the ways to increase admissions in school? There are many good schools in the city, so there is a cut-throat competition between academic institutions.

Of course, you would want more students to join your school and become one of the topmost institutions in the country.

School promoters are having a tough time bringing in new students. Are they embracing the right methods to increase admissions? Putting up large hoardings isn't enough, you need to know about the different ways to promote your school. Well, we have some in-depth information to share with you right here.

With this article, we will unravel how you can increase admissions to your school.

 

Understanding the Loopholes and Working on them 

Through newspaper advertisements or the big hoarding on the road, you may get many inquiries in a day but you might not be able to convert these queries into admissions. Why is that so?

Parents may not be admitting their children to your school for the following reasons:

• The proximity of the school to the residence
• Parents are not exactly convinced that the fee is worth it. What is the child getting?
• The features mentioned in the hoarding or advertisement do not exist during the school visit.
• Quality of academicians hired in the school
• The overall infrastructure is not ready
• The procedure of handling the admission is not as commendable

There could be many more reasons for the parents backing out. When you understand the loopholes, you are able to come up with better strategies. This is the best time to work on the loopholes and ensure that you are giving the students and parents what you claim in advertisements and hoardings.

Besides improving the infrastructure and hiring quality teachers, you need well-trained admission counselors to sell your school programs.

The Importance of Creating a Brand Value

The school admission team needs to make the parents aware of the kind of education the school provides. Has the school achieved something excellent over the years? It could be a continuous record of good grades or accomplished alumni: you need to mention the names and grade records of the ex-students.

This will help in boosting the promotion procedure. You can also record parents' testimonials and even statements of employees working at the school. Parents should take a good look at the school's achievements.

Make a presentation of the school and include all the old and new footage. You can also make a video of the school. it should include the facilities they provide like a large playground, state-of-the-art digital classrooms, tight security, auditorium, extra-curricular activities, swimming pool, hygienic buses, swings for younger students, and dedicated and clean washrooms.

Make sure the video looks appealing and showcases all the strengths of the school. Don't just make a good video to lure the parents: you have to provide the amenities when parents visit the school. This way you will be able to increase admissions in school.

Creating brand value is crucial. Parents should know they're getting their child into the best school in the city or perhaps the country.

 

Successful Marketing Strategies that CAN Help You Garner Attention

Paper handouts and billboards don't really fetch the results you desire. You need to plan your marketing strategies and perhaps hire experts to garner attention. Nonetheless, we have some advice here that can make a huge difference.

1. Update the social media pages regularly and ensure that you engage with the participants/followers.
2. Record a typical day at school (students can be a part of it).
3. Target the local audience if you want to get more admissions to the school. If it is an international school, sure, you can garner the attention of prospective students living abroad. However, if you want local admissions, then focus on garnering the attention of the local audience.

You can also use certain tools to enhance your digital presence:

• Google page, Parents usually head to Google to find the best schools in their area. You need to create a Google page. Make sure it has all the information like the pictures, contact, and school website page.
• Make good use of Google reviews. You can get organic reviews over the years. Existing parents might have some feedback to share and make sure these appear on google reviews. The prospective parents are looking for such reviews and testimonials from real parents.
• Get a Facebook page, Make sure the Facebook page of the school is active. Share the daily snippets like the annual function, children having fun, assembly, prayer, digital classrooms, and more on the Facebook page. Keep it updated as this way the existing parents and the prospective parents will be thrilled to see the regular updates. Always remember that social media presence is very important for any academic institution. How will prospective parents find you or know anything about your school without a social media presence?
• Maintaining a blog, It's easy to start a blog. Hire someone to update it regularly. It should have newsletters, articles on learning styles, parenting, digital schools, and all kinds of news related to the school.
• Instagram page management, Instagram is also a trending social media tool. You will get a larger audience here. Make sure you put reels and stories of the school. Flaunt the infrastructure, student-teacher relationships, and daily routine on Instagram.

There was a time when people used to rely on outdoor ads and print media, but it is no longer in trend. Nobody listens to the radio carefully and newspapers are non-existent as people like to skim through the news on their phones. You would certainly need an expert to take care of the social media and SEO aspects.

Increase Admissions in School with Correct Planning & Execution

You have to PREPARE your school to be the best in the country.

Provide the finest infrastructure and make sure the facilities are not under-construction when the parents come for a visit.

You also need to bring in good faculty to teach the students. The atmosphere of the school should be excellent as parents would want their child to go into a school that feels like a school.

There is no shortage of learning applications on mobiles. StudynLearn is one of them. Schools can get their very own application without paying the development costs.

How is that possible? Well, the StudynLearn app offers features like personalized learning, 2D & 3D animation lectures, doubt-solving, and concept-based learning. It would cost a lot if you hire an application development team. Instead of spending thousands of bucks on application development, you can make good use of this app.

All you have to do is get in touch with StudynLearn and get the application for your school so that students can gain access and learn from home as well.

Every school should have an application. Please remember that COVID hasn't left the planet yet and there could be other forms of a pandemic in the future too. Why should students stop learning during this time? With an app by their side, they will be able to learn anytime and anywhere.

Teachers can also use the StudynLearn app to gain access to interactive games for students and previous question papers on Olympiads.

Having smart boards and your own school app could give a boost to the school ratings. Parents will walk in and find all the features that a good school should have.

Adopt the Latest Tech To Teach

Embrace technological advancements like getting the application, installing Smart Boards in classrooms, and finding quality teachers too. This is the time to get ahead in the competitive race.